Sameera
Name
Sameera
Position
Director / Board Advisor / Mentor
Location
Bengaluru, India
Big Business Experience
Director – Ecosol Global
Managing Committee – Bangalore Chamber of Industry and Commerce
Small Business Experience
Advisor to Startups
Summary
Seasoned Marketing Communications, PR & CSR Professional with 19+ years’ international experience with diversified industries: Al Ghurair UAE, Bangalore Chamber of Industry & Commerce, Nokia, Sun Microsystems, Jet Airways, Ecosol Global, St. Francis College
Elected to the Managing Committee & Chairperson – External Affairs Expert Committee – Bangalore Chamber of Industry & Commerce
Nirbhaya Award 2018 – Awarded to Brave & Courageous Women for Positive Societal Change.
Author of two books – The Price of Truth & Educating the Next – Released by Hon’ble Deputy Chief Minister, Karnataka
Awards & Nominations: Best Marketing Campaign – 2016 & 2014, Sustainability Campaign Award – 2015, Strategic Partner Award – 2015, Best Content Curator- 2014, 2015 & 2016
Bangalore Press Club Award 2018 – For ethical media reporting of women’s issues
Women’s Leadership Award by Food, Civil Supplies and Consumer Affairs Ministry.
CSR: GRI Practitioner (Amsterdam), Social ROI (CSR Arabia), Change Management (UK)
Former Vice President, Corporate Relations – Overseas Women’s Club
Led over 70 Corporates on the CEO Dialogue promoting public private sector partnerships in the UAE.
Master’s Degree in Corporate / Marketing Communications.
Spearheaded Global Change & Transformation Programs across the UAE & Karnataka
Strategic Internal Communications, UK
Qualifications
- Pursuing PhD in Management – Garden City University
- Global Reporting Initiative – GRI, Amsterdam
- Social ROI – CSR Arabia, UAE
- Certified First Aider and Fire Safety Course, UAE
- Certification in Strategic Internal Communications, UK
- Masters in Corporate/Marketing Communication – Manipal, India
- Bachelor in Business Management – Marketing Management – Bangalore, India
Key Areas of Expertise
- Global Public Private Partnerships
- Corporate Social Responsibility Campaigns
- Cross border business expansion
- Education Consultancy in Management courses
- Marketing Communications
- Collaborations
- PR and Media Relations
Experience
Director – Strategy – St. Francis College, promoting Industry Academia collaboration bridging industry institute interface while aligning all stakeholders (internal and external) to the vision of the college. Oversaw employee engagement, training and placement and was instrumental in introducing 100% internships for undergrads. Introduced new innovative platforms beyond academics to equip the students and faculty with progressive educational synergies and collaborations with key stakeholders. Facilitated global partnerships with companies to promote distant learning, twinning & exchange programmes and specialized certifications.
Director – Ecosol Global – Overseeing Strategic Partnerships & Collaborations for diversified sectors. Advising companies on marketing communications strategy and Public Relations in driving business growth. Analyzing sales results of key promotional efforts to provide conclusions and recommendations while identifying new opportunities. Providing insights to the research team to help them build products that meet the demand in the market adhering to compliance, customer retention and good governance. Organising campaigns, internal and external events, workshops – key messaging, thought leadership, content curation, media training & crisis communication to leadership team.