Board Advisor



Big Business Experience

Metro C&C


Small Business Experience

Future Retail

La Ibense


Javier has 32 years of experience working in Retail Horeca and Fast-Moving consumer goods.  Specially dedicated to the Spanish market.  CEO of Makro Spain (the leader in Cash & Carry and among the top 10 players) for 2 years.  CEO and shareholder of Dinosol (one of the major Supermarket companies in Spain) for 3 years.  Successful Management expert, who has led teams of up to 25,000 members, while mentoring/assisting team members, in achieving a CEO positions in leading companies.  Managed top companies like Metro, Costco, or Walmart in 11 different countries.  Supervised investments in Europe, Latin America and Asia.


  • Business Strategy
  • Management
  • Strategic Planning
  • Team Building
  • Sales Management
  • Marketing
  • Digitalization
  • Purchasing
  • Pricing
  • Private Label
  • Supply Chain Management
  • Digital Marketing
  • Mergers & Acquisitions
  • Corporate Finance

Key Areas of Expertise

  • Retail
  • Fast Moving Consumer Goods
  • Restaurants
  • Bars
  • Hotels
  • Ecommerce


Founder of Future Retail: Over the last 8 years have formed or currently act, among others, on the Board of Directors or Advisor of:

Compañía del Tropico: Leader in Coffee Shops.

Bodybell: Leader in perfumery retail.

Moove Cars: Leader in (UBER) SP.

Count of La Monclova: Centenary in olive oil

Javier has also invested, among others, in the following companies:

La Ibense Bornay: The oldest ice cream maker in Spain

Vitamin Drinks: Leader in vitamin drinks.

WSI Internet: Leader in “online” marketing consulting.

Senior Advisor, among others GLG, The Third Bridge, Davidson Kempner, Cross Ocean, JP Morgan.