Non-Executive Director / Board Advisor / Mentor / Qualified Coach / COO


London / South East / Thames Valley / Midlands /South West

Big Business Experience

Intercontinental Hotels Group (IHG)

Costa Coffee

Inchcape UK Ltd

Small Business Experience


Cambridge Management Consulting

NK Fitness


An expert at guiding and advising Executives on strategy development through to delivery, ensuring fit for purpose governance exists around activities. With extensive experience in Hospitality, Retail, Leisure & Technology, Drew understands the challenges and structures needed to deliver in fast-paced consumer facing environments.

An advisor to start-up & SMEs on:

  • Strategy development & execution
  • Delivery of commercially focused customer propositions
  • Simplifying business operations
  • Setting up and managing companywide transformations
  • Nurturing key stakeholder relationships and collaborating to build diverse networks.

As an Executive Coach, Drew facilitates the growth and development of executives, helping them unlock potential and maximise performance.


  • Non-Executive Director Certification (Undergoing with NEDA/ ICAEW)
  • Accredited Diploma in Coaching Training (Association for Coaching)
  • NLP Master Practitioner (SNLP)
  • Six Sigma Green Belt
  • BSc (Hons) Management & Systems, City University, London

Key Areas of Expertise

  • Strategy planning & development
  • Strategy delivery & governance
  • Business transformation / project delivery
  • Development of commercially focused customer propositions
  • Improving & simplifying business operations
  • Nurturing stakeholder relationships & building diverse networks
  • Risk & ethics governance
  • Start-up to scale-up
  • Governor & Chair of Finance & Resourcing in LEA
  • Fast paced, consumer facing environments
  • Executive coaching


Drew’s career started in Mobil as an Operations & Sales Manager before a number of diverse leadership roles in BP, heading up Retail Business Development, European IT and Commercial Finance.

He subsequently joined PA Consulting and helped key clients, including BAT and Unilever, improve delivery and performance on strategic projects.

In 2012, Drew set up Leading Outcomes to provide transformation specialists in Hospitality, FMCG and Retail, including Inchcape, IHG, edyn, Costa, John Lewis, Day Group, NK Fitness and Cambridge Management Consulting.


  • Guiding start-up businesses through strategy development for business growth in fitness & professional services sectors
  • Setting up governance and portfolios to deliver million-pound programmes in retail and hospitality

Customer Proposition

  • Development of commercially focused customer propositions to improve guest experiences in hospitality

Improving Business Operations

  • Improving & simplifying business operations in the Retail sector
  • Nurturing stakeholder relationships, business collaborations & building diverse networks

Risk & Governance

  • Risk governance across a technology business to provide assurance to Executive team and external stakeholders
  • Governor & Chair of Finance & Resourcing in LEA

Executive Coaching

  • Coaching executives in hospitality, retail, and manufacturing businesses