Why Do Some Business Strategies Fail?

Why Do Some Business Strategies Fail?

Businesses create strategies with the intention of succeeding, but these plans can sometimes fall short. And when failure happens, it can be frustrating for business owners since they’ve spent a lot of time and resources.  In order to avoid this fate, especially for scale-ups that are gearing towards growing exponentially, it’s important to understand how business strategies fail.  The reason…

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When Should a Business Plan be Modified?

When Should a Business Plan be Modified?

When you make your business plan, you set out what you want the future of your business to be. No matter how experienced the planner, no one can accurately predict the future, and it’s good to recognise when it’s time for the business’s path to change. There’s a few situations where going back to your business plan is a good…

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Why Strategic Direction is Important When Scaling up

Why Strategic Direction is Important When Scaling up

Strategic direction is important for any business, but it’s particularly important when scaling up your business. A Scale-up business has ambitions of growing quickly with a significant upwards trajectory, which isn’t something to rush. The successful execution of a strategy requires clear and concise goals, as well as a plan to achieve them. Without a strategic direction, a business can…

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5 Tips For Great Customer Retention

5 Tips For Great Customer Retention

Returning customers is crucial to a business’s success. It’s important to draw in new customers but if you can’t keep them coming back, then they’ll eventually run out. Maintained growth needs to be maintained by consumers. Customer retention should be a key part of your commercial business strategy. Loyal customers are cheaper to generate leads from, open to bigger sales,…

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Marketing Strategy Tools For Growing Your Brand

Marketing Strategy Tools For Growing Your Brand

Your marketing strategy sets out how you’ll bring customers to your business, so it’s important to get right. Using marketing strategy tools is a great way to make sure your strategy gets complete coverage. The following few tools can be used in your next marketing strategy meeting. The Marketing Funnel Consider how you communicate different stages of your marketing process.…

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5 Tips On How To Prepare For Scaling Up

5 Tips On How To Prepare For Scaling Up

Scaling up is an important step for your business. Preparing to become a scale-up business is something that requires due care and attention. Your business will change a lot, and you need to make sure you’re able to handle it. It’s important not to rush into something like scaling up, but to choose your moment carefully once you’re ready. There…

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